Via Adrants:
AdRants' biggest complaint about this advergame is that it takes too long to load. Maybe my Internet connection is faster because I only had to wait a few seconds for the game to load, and those few seconds were certainly worth it.
The graphics on this game are amazing (it would have been so easy to make it a simple flash game, but it's a claymation style game), and even better, every challenge relates back to the Adachi family's problems.... which, in turn, relate to why the user should be drinking milk. The teen daughter has bad hair and nails, the son has poor teeth, the mother is irritable and the father is weak. Along the way, the user is able to understand why milk is important -- without being flat out told the reasons. Great campaign; the user gets to figure things out on his or her own by having a "conversation" rather than being talked at.
The goal is to get the family to the part of the island where the milk is located. Trick is, you have to pay close attention every step of the way, or you'll get shut out at the end.
Want a hint? Remember the numbers... and your manners.
Monday, March 19, 2007
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